Wednesday, November 10, 2010

Political Ad Overload

Most Americans are glad the mid-term elections are OVER! Folks in Cleveland saw more political TV ads than people in any other city in the country, according to Nielsen. Cleveland TV had 29,689 political ads out of a total 126,656 ads (23.44%) in October – or about 1 in 4 of all ads. Ohio led the country in political ads, with Columbus landing the number two slot at 24,693 ads. Nationwide, Americans saw more political ads in October than they did in October 2008: 1.48 million in 2010 compared to 1.41 million in 2008. October 2010 was the largest political ad month ever! The top 10 markets for political ads in October:
 
1. Cleveland, Ohio (29,689 political ads out of 126,656 – 23.44%)
2. Columbus, Ohio (24,693 political ads out of 105,651 – 23.37%)
3. Portland, Oregon (25,527 political ads out of 117,208 – 21.78%)
4. Sacramento, California (26,965 political ads out of 127,318 – 21.18%)
5. Seattle, Washington (26,071 political ads out of 133,874 – 19.47%)
6. Champaign-Springfield, Illinois (14,662 political ads out of 77,264 – 18.98%)
7. Reno, Nevada (18,364 political ads out of 98,414 – 18.66%)
8. Denver, Colorado (24,302 political ads out of 130,255 -- 18.66%)
9. Orlando, Florida (22,517 political ads out of 1122,417 – 18.39%)
10. West Palm Beach, Florida (18,546 political ads out of 101,126 – 18.34%)
 
Jackson, Mississippi, had the least amount of political advertising in October with only 827 political ads out of 81,218 total ads – or about 1.02%