A new survey by Advertising Specialty Institute on the tailgating habits of gridiron Americans says 62% have purchased a logoed football T-shirt, while ultimate tailgaters partied like champs with beer, burgers and bets. Highlights include:
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62% have attended a tailgating event at a football game.
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In the last year, 62% bought a logoed football tee or polo shirt, followed by a hat (52%) and sweatshirt (44%).
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79% drink alcohol while tailgating or at football bashes.
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83% drink beer, 27% hard alcohol, and 17% wine while tailgating.
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38% have gotten drunk at a tailgate or football party.
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72% participated in a football pool.
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The most popular NFL teams are the Dallas Cowboys (10%),
followed by the Chicago Bears (8%). The Pittsburgh Steelers, Green Bay
Packers and New England Patriots tied for third (7%).
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17% said they paint a part of their body before a game. And
surprisingly, nearly twice as many women as men have painted a body part
for a football party (20% vs. 11%, respectively).
