Commercial Hell
The percentage of adults who say they sometimes like watching online commercials increased from 23% in 2009 to 52% in 2011. Schneider Associates asked: “Do you enjoy watching commercials?” and the survey was broken down into two categories, online and on TV. Results:
TV Online:
71% said “sometimes” | 52% said “sometimes” |
17% said “yes” | 41% said “no” |
14% said “no” | 15% said “yes” |