Wednesday, November 23, 2011

Heels Get Lower, Is Economy Heading Higher?

A new study suggests women are choosing lower heeled shoes and those high heels may soon be tossed in the back of the closet. IBM says they’ve been monitoring billions of social media posts and heel heights are about to decline. Researchers say usually when the economy is bad, skirts get shorter and heels get higher. That’s because people turn to them as a means of fantasy and escape. Over the last 100 years, high heels soared during the worst recessions. IBM says the move to a lower heel now may indicate a mood of “long term austerity” that’s evolving among consumers. The study says high heels won’t disappear altogether, but even high-end shoe designers like Jimmy Choo and Christian Louboutin are beginning to offer more kitten heels and flats.