Cyber
Monday was another lucrative day for online retailers, as early
estimates showed sales up 15% from a year earlier on what is expected to
be the year’s biggest day of Internet shopping. Websites run by
department stores were among the day’s most prominent gainers, as sales
at Macy’s, Nordstrom and similar retailers were up 39% as of Monday
afternoon, according to the International Business Machines Corp.’s
Smarter Commerce arm. IBM predicted Cyber Monday sales would finish the
day 20% ahead of the same 24 hours in 2010. Sales on Cyber Monday are
projected to total around $1.2 billion, up from $1.03 billion last year,
according to comScore. The strong Cyber Monday sales come after
spending from November 1st to November 25th, which was Black Friday,
rose 15% compared to a year earlier, according to comScore.
