Thursday, January 19, 2012

Super Bowl Snacking - What is Your Super Bowl must have?

Super Bowl Snacking

With the Super Bowl fast approaching, the majority of football fans say they feel no guilt about snacking down heartily as they watch their favorite teams try to make it to the Super Bowl, according to a recent Supervalu Snack Down Survey by Harris Interactive. The majority of respondents readily admitted that few, if any, snacks they eat during games would be considered healthy or good for them. The survey also found that 54% of fans say they don’t confine their snacking to any special time but will eat throughout the game. Another 12% say they start snacking before the game as a warm-up, and 9% report that “I load up my plate at kickoff.” Their favorites are:

Dips and spreads 32% Pizza 14%
Chicken wings 23% Salty snacks 14%

Other findings:
  • Nearly three-quarters of the fans say they plan to prepare and serve food and snacks to others at their home during the run-up to the Super Bowl and during the big game.
  • When asked what current or former NFL player they would most like to have at their Super Bowl party, former San Francisco quarterback Joe Montana topped a long wish list of NFL greats, followed by current quarterbacks Tim Tebow of the Denver Broncos, Aaron Rodgers of the Packers, Tom Brady of the Patriots, Peyton Manning of the Colts, and former quarterbacks Terry Bradshaw, Brett Favre and Joe Namath. Pro Football Hall of Fame wide receiver Jerry Rice was the sole non-quarterback among the top picks.
  • Half of hosting fans will spend up to $100 or more on game-day fare, while 38% will spend less than $50.
  • As for game-day rituals, three-fourths of the fans say they have none, but 16% say they wear the same lucky clothes each game; 7% report watching games in the same place; 5% say they always eat and drink the same thing on game day; and 3% avoid watching the game with certain people (perhaps fans from the enemy team).
  • 29% describe themselves as “the person shouting and screaming at every play in the game,” 23% consider themselves “diehard” fans and 15% say they are “the 12th man on the team.” Another 16% say they only watch big games, and 17% say “I’m the party fan, drinks and snacks are my priority.”